DOI: https://doi.org/10.30685/tujom.v4i2

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THE EFFECT OF INSTAGRAM ON PURCHASE BEHAVIOR OF UNIVERSITY STUDENTS IN THE FRAMEWORK OF INFORMATION ADOPTION MODEL, ATTITUDE TOWARDS INFORMATION AND PERCEIVED RISK: THE CASE OF YOZGAT BOZOK UNIVERSITY VOCATIONAL SCHOOL

Zuhal AKGÜN

62-80 | published: 2019-09-14

EFFICIENT SUPPLIER QUALITY MANAGEMENT AND PORTAL USAGE IN SUPPLIER RELATIONS: A CASE OF VSRM

Utkay Nesimi GÖGEBAKAN, Ramazan NACAR

81-110 | published: 2019-09-14

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A QUALITATIVE RESEARCH ON THE EFFECT OF AESTHETIC SENSE TRANSFERED BY ADVERTISEMENTS ON THE FORMATION OF COMMODITY FETISHISM

Özlem BAYAR, Betül ÖZKAYA

111-130 | published: 2019-09-14

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IS TECHNOLOGY ANXIETY EFFECTS CONSUMERS’ TECHNOLOGY ACCEPTANCE?

Deniz AKGÜL, Vildan GÜNEŞ

131-149 | published: 2019-09-14

QUANTITATIVE PERCEPTIONS OF BACKUS’S E-GOVERNANCE MODEL

Alain Michael MOMO

150-161 | published: 2019-09-14

A RESEARCH ON THE ROLE OF CONSUMER INVOLVEMENT AND PRODUCT KNOWLEDGE LEVELS ON PURCHASING DECISIONS

Gözde KANDEMİR, Serdar PİRTİNİ, Prof. Dr., Azra BAYRAKTAR, Prof. Dr.

162-183 | published: 2019-09-17

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