“THE EFFECT OF INSTAGRAM ON PURCHASE BEHAVIOR OF UNIVERSITY STUDENTS IN THE FRAMEWORK OF INFORMATION ADOPTION MODEL, ATTITUDE TOWARDS INFORMATION AND PERCEIVED RISK: THE CASE OF YOZGAT BOZOK UNIVERSITY VOCATIONAL SCHOOL”. Turkish Journal of Marketing, vol. 4, no. 2, Sept. 2019, pp. 62-80, https://doi.org/10.30685/tujom.v4i2.44.