NEOMODERNISM: TOWARDS A PARADIGM SHIFT IN MARKETING. Turkish Journal of Marketing, [S. l.], v. 3, n. 2, p. 166–180, 2018. DOI: 10.30685/tujom.v3i2.40. Disponível em: https://www.tujom.org/index.php/1/article/view/32. Acesso em: 8 apr. 2025.