Differentiation of digital marketing channel usage among generations X, Y, and Z. Turkish Journal of Marketing, [S. l.], v. 9, n. 4, p. 97–113, 2024. DOI: 10.30685/tujom.v9i4.201. Disponível em: https://www.tujom.org/index.php/1/article/view/201. Acesso em: 8 jan. 2025.